by Clarence Fisher | May 3, 2013 | Blog, Small Business Marketing
Planning to host a live event, trade show, seminar, or conference soon? Use mobile and social media before, during and after for maximum impact. Some tips: # Hashtag mentions of your event so attendees can connect beforehand. Plan for SMS mobile messaging service...
by Clarence Fisher | May 2, 2013 | Blog
Is It Time to Blink? As business owners, we run hard. We do it all, all too often. We rarely power down completely. There’s just too much weighing on our shoulders, too much responsibility between meeting payroll, reaching goals, compliance costs and hassles – and...
by Clarence Fisher | May 1, 2013 | Blog, Small Business Marketing, Social Media Marketing
Are there simply not enough of you? Do you feel not only overwhelmed with the mountain of tasks that lie before you daily, but also more than a bit afraid that something is slipping through the cracks? You’re not the only one. Because of the complexity and the amount...
by Clarence Fisher | Apr 30, 2013 | Blog
Once Upon a Time: Press Releases Tell the Story of Your Business Are you using the power of press releases to build your reputation in the business world, get highly-targeted web traffic, and create buzz about your company’s products and services? Even if you are...
by Clarence Fisher | Apr 29, 2013 | Blog, Small Business Marketing
It’s that time of year, when many of us get around to doing some spring cleaning, and this ought to apply to your small business website, as well. It’s far too easy to allow this task go by the wayside, however the consequences of this is a gradual loss of visitors, a...
by Clarence Fisher | Apr 25, 2013 | Blog, Small Business Marketing
With Earth day passing us again, and it’s a great time to consider how Green Marketing can be a effective way to appeal to environmentally conscious consumers. This is not only a sensible way to conserve our precious natural resources, but it has turned into a hot...
by Clarence Fisher | Apr 24, 2013 | Blog, Small Business Marketing
How to use an E-newsletter to engage your list! To a lot of people, the e-newsletter may seem like a relic of a bygone era, a period when we used painfully slow dial-up Internet services like AOL and “surfed” the web using Netscape. Despite being a little long in the...
by Clarence Fisher | Apr 23, 2013 | Blog, Protect Your Reputation
Think your online reputation doesn’t matter? Think again! Based on a study by Erik Qualman of Socialnomics.com, nearly three-quarters of respondents say they trust the info supplied by total strangers online. Further, some 80 percent of consumers have changed...
by Clarence Fisher | Apr 20, 2013 | Blog, Social Media Marketing
Facebook ads are among the fastest, easiest and most effective do-it-yourself platforms for obtaining traffic to your offers, building prospect lists, and for just about any other purpose imaginable for your website. Ad campaigns are incredibly easy to set up, include...
by Clarence Fisher | Apr 15, 2013 | Blog, Small Business Marketing
You may have been considering if it’s wise for your business to invest the time and money required to develop and implement a mobile app for your business. Does a mobile app even make sense for your business? What would it cost? Who’s going to update it? These and...
