Social media is a marvelous tool. It can allow you to reach many thousands of people with the click of a mouse. It can also be a tsunami of bad news should you fail to monitor your social channels on a daily basis. Making sure you are knowledgeable of the...
They said WHAT?!.. Understanding how to respond to bad online reviews can keep your business going strong. Being a business owner can be one of the most rewarding experiences you can have as a professional. Business is the daily tasks, employee training, and fiscal...
Okay, here’s a little freebie for someone out there. It’s completely mystifying why some sharp home decor company hasn’t used humorists Oscar Wilde’s last words in their advertising: “Either this wallpaper goes, or I do.” Basically...
When it comes to judging how well our marketing practices are doing, it’s smart to look at how well they convert into sales, opt-ins or any other actions, and base our decisions concerning future marketing based on these facts. Email marketing has been a success...
Who could’ve thought that Instagram would become the web authority it has become in such a small amount of time? Exceeding 100 Million users, as well as been recently acquired by Facebook, all things are indeed rocking at this popular photo sharing site....
A common mistake many people make is thinking that marketing automation software is essentially a tool for email marketing. While it’s true that its origins are form there, what we’re referring to is a completely different kind of animal. Marketing...
Having an awesome email marketing application to use is a crucial part of your online business marketing. A few of the things you’ll need in a service include the ability to deliver your emails promptly and consistently, but in addition has the tools necessary...
One of the most significant mistakes that a startup website could make is to totally ignore SEO from the beginning. It is a huge task to attempt, especially if you’re a new comer to online marketing, but we feel it’s an effort worth making, even at a...
Has Google+ turn into an afterthought in your social media marketing plan? When was the last time you even took a look over there? You may also be wondering if Google+ is or ever will be a viable tool for your business. You’re not alone because many are still...
Mashable is reporting that location based social networking company Foursquare is currently testing a new advertising platform created for small business, by permitting large advertisers like Burger King, Gap and Starwood Hotels to test promote themselves on the...
