Out of the Box Methods to Market with Instagram

by | Aug 22, 2013

Who could’ve thought that Instagram would become the web authority it has become in such a small amount of time? Exceeding 100 Million users, as well as been recently acquired by Facebook, all things are indeed rocking at this popular photo sharing site. What’s catching notice lately though is the innovative ways people are using Instagram, and nowhere is that more apparent than in, of all places, Kuwait.

Let’s hear it for Kuwaiti ingenuity!

As reported by Kottke.org, many enterprising Kuwaitis are using Instagram to sell just about anything you can imagine. Some examples include makeup services, Manga, fashion items and sheep. Yes, that’s right, sheep. While you may find that selling sheep over Instagram may not work as well in the U.S., you’ve got to give these herdsmen plenty of credit for finding and adapting this incredibly popular platform for use in their local economy. They merely find list their wares they wish to sell, attach a price to it, and wait for responses on their smartphone. Because there is no payment processing as yet on Instagram, all of these transactions take place in another fashion, but that’s hardly stopping anyone.

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What are the takeaways here for us?

The key lesson to learn here is that there is always opportunity for those willing to think outside the box and explore the possibilities. You might not be ready to sell directly off of Instagram, however some marketers are already using it to direct to CPA offers, send people to squeeze pages for list building and more. With a base so large and growing daily, Instagram delivers a unique chance to connect with people who are interested, (at least in the images you uploaded) and it’s up to you to find a way to connect the dots in your marketing efforts. Let your imagination go a little wild!

Might want to get about it now, however, as seeing as this is now a Facebook property, it’s more than likely change will be a part of its future, so strike now while the iron’s hot!

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Clarence Fisher