Content has become the currency of the internet, giving you limitless options to promote your brand. It helps you engage with your audience, hit new target markets and provide value to your customers. Content is about more than blog posts. There are many types of...
Attention content creators: Google reads everything you write! Well, they don’t “read” in the literal sense. Their algorithms are now sophisticated enough to pick up on unnatural language and poor formatting. Both of these send strong negative signals that hurt...
Recent surveys show that the majority of businesses plan to increase their online marketing budgets over the next 12 months. These increases mean stiffer competition and growing rates to achieve the desired level of impressions and performance. Today’s internet...
Starting a business out of your home is a brilliant idea for creating new income streams or pivoting to a new career path. If you can master the art of internet marketing, your living room or home office can be just as good a place for generating personal wealth as...
Video is quickly becoming the dominant form of content online. Views, shares and uploads of video are accelerating at a breakneck pace. Many forms of existing content, such as blog posts and how-to articles, are also pivoting to video rather than text-based formats....