by Clarence Fisher | Apr 25, 2013 | Blog, Small Business Marketing
With Earth day passing us again, and it’s a great time to consider how Green Marketing can be a effective way to appeal to environmentally conscious consumers. This is not only a sensible way to conserve our precious natural resources, but it has turned into a hot...
by Clarence Fisher | Apr 24, 2013 | Blog, Small Business Marketing
How to use an E-newsletter to engage your list! To a lot of people, the e-newsletter may seem like a relic of a bygone era, a period when we used painfully slow dial-up Internet services like AOL and “surfed” the web using Netscape. Despite being a little long in the...
by Clarence Fisher | Apr 23, 2013 | Blog, Protect Your Reputation
Think your online reputation doesn’t matter? Think again! Based on a study by Erik Qualman of Socialnomics.com, nearly three-quarters of respondents say they trust the info supplied by total strangers online. Further, some 80 percent of consumers have changed...
by Clarence Fisher | Apr 20, 2013 | Blog, Social Media Marketing
Facebook ads are among the fastest, easiest and most effective do-it-yourself platforms for obtaining traffic to your offers, building prospect lists, and for just about any other purpose imaginable for your website. Ad campaigns are incredibly easy to set up, include...
by Clarence Fisher | Apr 15, 2013 | Blog, Small Business Marketing
You may have been considering if it’s wise for your business to invest the time and money required to develop and implement a mobile app for your business. Does a mobile app even make sense for your business? What would it cost? Who’s going to update it? These and...
by Clarence Fisher | Apr 14, 2013 | Blog, Social Media Marketing
LinkedIn is a fantastic resource if you use it well. With only a bit of work, you can gain maximum leverage from your LinkedIn account. Update your profile to match any info about you on your company website. Consistency is key. Join groups related to your peers, your...