Social media is a marvelous tool. It can allow you to reach many thousands of people with the click of a mouse. It can also be a tsunami of bad news should you fail to monitor your social channels on a daily basis. Making sure you are knowledgeable of the...
Who could’ve thought that Instagram would become the web authority it has become in such a small amount of time? Exceeding 100 Million users, as well as been recently acquired by Facebook, all things are indeed rocking at this popular photo sharing site....
Thought of using Vine for short, sharable videos for your business? If you haven’t, you definitely should. Making these videos is probably already within both your skill set and technology, as many are simply using their smartphones and publishing these by the...
The term “vanity metrics” has made its way into the marketing vocabulary lately, and for good reason. What a great many use to determine “results” can quite often be misleading and due to this, it’s worth examining some of the marketing...
If you’re like many a newcomer to social media marketing, and particularly Twitter, you may not have a keen understanding of just what a #hashtag even is. Let’s clear that up from the start. A hashtag is a convention used on Twitter, (although it can be...
Social media marketing is often a terrific way to engage, find and sell new clients on your business, but only if you aren’t prone to making it harder on yourself. Social media blunders are extremely easy to step into, and really messy to emerge from. Social...