by Clarence Fisher | Jun 5, 2013 | Blog, Small Business Marketing
Improving the email open rates of your existing list is pretty high on the list of best ways to increase your bottom line easily. It’s far easier to market to a person that has done business with you rather than gain a new customer, and requires not nearly as...
by Clarence Fisher | Jun 3, 2013 | Blog, Small Business Marketing
It would only stand to reason that a smaller, more agile company would be best positioned to create the most revolutionary ideas. Well, this isn’t necessarily so. Lacking several key ingredients, such as money for R & D, available staff, and a lack of vision...
by Clarence Fisher | Jun 2, 2013 | Blog, Small Business Marketing
SMS marketing, which stands for simple message service, has shown to be a feasible substitute for email marketing. It’s getting harder and harder to find people who are not using text messages in one form or another, and they are not only the world of pre-teens. Why...
by Clarence Fisher | Jun 1, 2013 | Blog, Small Business Marketing
Despite the vitriol that’s been written about daily deal websites, and how they are all universally “out” as a way of marketing your local business, we’d beg to differ. There are a variety of factors that go into making these dailydeal sites work for your business,...
by Clarence Fisher | May 3, 2013 | Blog, Small Business Marketing
Planning to host a live event, trade show, seminar, or conference soon? Use mobile and social media before, during and after for maximum impact. Some tips: # Hashtag mentions of your event so attendees can connect beforehand. Plan for SMS mobile messaging service...