Social media is a marvelous tool. It can allow you to reach many thousands of people with the click of a mouse. It can also be a tsunami of bad news should you fail to monitor your social channels on a daily basis. Making sure you are knowledgeable of the...
Anyone watching “Kitchen Nightmares” starring Gordon Ramsey a couple weeks ago in the episode featuring Amy and Samy Bouzaglo of Amy’s Baking Company in Scottsdale, Ariz. must still be shaking their heads in amazement for the social media disaster...
Social media marketing is often a terrific way to engage, find and sell new clients on your business, but only if you aren’t prone to making it harder on yourself. Social media blunders are extremely easy to step into, and really messy to emerge from. Social...
Way back in the day (last year) it was a somewhat simple proposition to rank your pages in Google’s search engine results. Optimize the pages, have decent, unique content and create a slew of backlinks to them. Unfortunately, that’s no longer the case! Google, in...
Manage your Online Reputation with These 5 Easy Steps Think online reputation management is just for the big dogs? You better think again! According to eMarketer 83% of consumers declare that online reviews impact their opinions about a particular company, and 8 of 10...