by Clarence Fisher | Jul 5, 2013 | Blog, Social Media Marketing
The term “vanity metrics” has made its way into the marketing vocabulary lately, and for good reason. What a great many use to determine “results” can quite often be misleading and due to this, it’s worth examining some of the marketing...
by Clarence Fisher | Jun 13, 2013 | Blog, Social Media Marketing
If you’re like many a newcomer to social media marketing, and particularly Twitter, you may not have a keen understanding of just what a #hashtag even is. Let’s clear that up from the start. A hashtag is a convention used on Twitter, (although it can be...
by Clarence Fisher | Jun 12, 2013 | Blog, Social Media Marketing
Social media marketing is often a terrific way to engage, find and sell new clients on your business, but only if you aren’t prone to making it harder on yourself. Social media blunders are extremely easy to step into, and really messy to emerge from. Social...
by Clarence Fisher | Jun 8, 2013 | Blog, Social Media Marketing
Marketers searching for a way to engage and grow their reach would be well advised to consider the meteoric growth and popularity of Instagram, a free online photo sharing and social network platform acquired by Facebook in 2012. Instagram allows members users to...
by Clarence Fisher | May 1, 2013 | Blog, Small Business Marketing, Social Media Marketing
Are there simply not enough of you? Do you feel not only overwhelmed with the mountain of tasks that lie before you daily, but also more than a bit afraid that something is slipping through the cracks? You’re not the only one. Because of the complexity and the amount...
by Clarence Fisher | Apr 20, 2013 | Blog, Social Media Marketing
Facebook ads are among the fastest, easiest and most effective do-it-yourself platforms for obtaining traffic to your offers, building prospect lists, and for just about any other purpose imaginable for your website. Ad campaigns are incredibly easy to set up, include...