by Clarence Fisher | Apr 11, 2013 | Blog, Small Business Marketing
It’s no big secret that mobile has captured the imagination and a lot of market share when it comes to online shopping. In its early years mobile faced many challenges, such as people not trusting their provider to provide a safe, secure transaction, to the prevailing...
by Clarence Fisher | Apr 10, 2013 | Blog, Social Media Marketing
Way back in the day (last year) it was a somewhat simple proposition to rank your pages in Google’s search engine results. Optimize the pages, have decent, unique content and create a slew of backlinks to them. Unfortunately, that’s no longer the case! Google, in...
by Clarence Fisher | Apr 9, 2013 | Blog, Small Business Marketing
Customer loyalty and rewards programs have been around for ages, though their online cousins are a relatively new addition into the mix. Businesses are always on the lookout for ways to keep loyal customers coming back for more, and increasing the lifetime value of...
by Clarence Fisher | Apr 7, 2013 | Blog, Search Engine Optimization
The buzz for 2013 has centered on the need for content marketing to become a critical aspect in your online marketing efforts moving forward. This might be a term you’ve heard but not know precisely just what it means. Content marketing is the practice of creating,...
by Clarence Fisher | Apr 6, 2013 | Blog, Small Business Marketing
Email marketing can be tricky enough without us making the task even more complicated. With mobile email open rates increasing quickly, it can be a virtual death sentence for your small business should you overlook optimizing your marketing emails for small screens....
by Clarence Fisher | Apr 5, 2013 | Blog, Small Business Marketing
A lot of times, it’s as much about what you don’t do as what you do. This could be particularly true of your website. There is a considerable amount of crazy things that can send website visitors streaming away from your website. Let‘s see which if any of these apply...
