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Why Headlines Matter: How to Keep Your Customers Clicking

Why Headlines Matter: How to Keep Your Customers Clicking

by Clarence Fisher | Jan 16, 2018 | Blog, Content Marketing, SEO

In a lot of ways, the headline is the most important part of an article or blog post. Headlines make people click and want to read your piece. They spark action. Having an eye-catching headline on social media can draw tons of comments — many from people reacting off...
5 Reasons Why Your Company Blog May Not be Working

5 Reasons Why Your Company Blog May Not be Working

by Clarence Fisher | Jan 10, 2018 | Blog, Content Marketing

Content marketing and blogging have proven to be effective digital marketing methods. Done right, they can generate leads and convert people to the next stage of your marketing funnel. Yet, plenty of company blogs completely struggle to meet their content marketing...
Video Marketing Continues to Dominate Into 2018 — Four Trends You Need to Know

Video Marketing Continues to Dominate Into 2018 — Four Trends You Need to Know

by Clarence Fisher | Nov 20, 2017 | Blog, Content Marketing

In 2018, the use of video among small business owners will mature and solidify. Video will turn into a “must have” marketing component. Businesses able to make strategic use of video will seize critical opportunities for sales lift and market share. Many marketers...
2018 Trends in Content Marketing to Help You Attract and Engage Prospects

2018 Trends in Content Marketing to Help You Attract and Engage Prospects

by Clarence Fisher | Nov 8, 2017 | Blog, Content Marketing

2018 is just around the bend, and content marketing has changed a whole lot in the past few years. Content marketing was once a small component of larger digital marketing campaigns and strategies. Today, big brands have started to realize that content can be a...
Five Digital Marketing Trends That Will Help You Grow Your Business in 2018

Five Digital Marketing Trends That Will Help You Grow Your Business in 2018

by Clarence Fisher | Oct 24, 2017 | Blog, Content Marketing, Online marketing, Social Media Marketing

We’ve identified five digital marketing trends that will help you grow your business in 2018! In 2018, you need a sales and marketing plan that makes the best use of digital marketing to create more visibility and drive revenue. The businesses that are able to...
How to Increase Engagement on Your Marketing Content

How to Increase Engagement on Your Marketing Content

by Clarence Fisher | Sep 15, 2017 | Blog, Content Marketing

When you learn how to increase engagement on your marketing content, you’ll appreciate just how effective your promotional strategies can be. Whether it’s on social media or at trade shows, a prime focus of local business owners should be to increase customer...
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