Promoting your blog posts is one of the most cost-effective, efficient and smart strategies on how to drive traffic to your blog using Facebook. First of all, Facebook audiences are huge! 68% of Americans use a Facebook account regularly, which equals nearly 220...
So you sit down to come up with topics for your next couple of blog posts and…nothing. You draw a total blank. Sometimes business blog post ideas come hard and fast like a heavy rain. Other times you have a total mental drought on what to write about next. Don’t...
Few business owners have both the time and skill with words needed to do their company blog justice. Business blogs need to look polished and represent the brand well, yet learning to write professionally is a trial-and-error process. Considering all these personal...
In a lot of ways, the headline is the most important part of an article or blog post. Headlines make people click and want to read your piece. They spark action. Having an eye-catching headline on social media can draw tons of comments — many from people reacting off...
Content marketing and blogging have proven to be effective digital marketing methods. Done right, they can generate leads and convert people to the next stage of your marketing funnel. Yet, plenty of company blogs completely struggle to meet their content marketing...
In 2018, the use of video among small business owners will mature and solidify. Video will turn into a “must have” marketing component. Businesses able to make strategic use of video will seize critical opportunities for sales lift and market share. Many marketers...