If your website hasn’t changed in a while, chances are it’s starting to feel a little outdated. We all get used to how our site looks, but visitors see it with fresh eyes. And if they land on a site that looks old, slow, or hard to use, they’re way more likely to move...
When someone lands on your website, trust isn’t guaranteed. You can spend hours perfecting your layout or posting updates, but if a visitor doesn’t feel confident in your business, they won’t stick around. Building trust online isn’t just something nice to have,...
Online reviews can make a big difference when someone is deciding whether or not to trust your business. Think about how often people scroll through reviews before trying a new restaurant or choosing a local service. Most will read a few comments, check the star...
There’s no avoiding negative comments online. That’s just the reality of operating in the digital space. While social media can be particularly toxic for individuals who suffer abuse and hate, brands are not immune to online negativity. Whether warranted...
Taking your business online means you are bringing it where the world will be able to reach it. With this new chapter comes many new things to learn for most business owners. One of those is the fact that you will need to keep track of your online reputation. This may...