Email marketing has come back in full force. Because of this, brands that know their way around best practices can reap huge returns. According to a survey of marketers conducted last summer, the average ROI from email campaigns was over 100 percent! This ROI beat out...
Attention budding entrepreneurs and business owners, here are some local marketing benefits you may have missed! Local business owners are in a constant struggle to engage in effective marketing while still outshining their competition. As it turns out, there are a...
Did you know that by using certain online marketing tactics, you are chasing off customers? When using offline marketing methods, it’s hard to ensure that a large audience is reached. After all, only so many people will be driving past that billboard, or watching TV...
Here are 3 ways to save money on marketing to help you maintain that leading edge in 2017! Marketing costs are one of the most prohibitive yet essential aspects of running a company. In fact, some studies show that the average spend on social media marketing alone is...
When you learn how to increase engagement on your marketing content, you’ll appreciate just how effective your promotional strategies can be. Whether it’s on social media or at trade shows, a prime focus of local business owners should be to increase customer...
