Latest company updates and industry news
10 Experts to Follow for Growing a Small Business Using Digital Marketing
Sometimes, all you need to achieve breakthroughs in business is a good mentor. The path to growing a small business using digital marketing is never easy nor obvious. Yet, by following the guidance and advice of others, it can quickly become more clear. Business...
How to Drive Traffic to Your Blog Using Facebook
Promoting your blog posts is one of the most cost-effective, efficient and smart strategies on how to drive traffic to your blog using Facebook. First of all, Facebook audiences are huge! 68% of Americans use a Facebook account regularly, which equals nearly 220...
Eight Types of Blog Posts Every Business Should Use
So you sit down to come up with topics for your next couple of blog posts and...nothing. You draw a total blank. Sometimes business blog post ideas come hard and fast like a heavy rain. Other times you have a total mental drought on what to write about next. Don’t...
5 Ways to Revamp Your Social Media Strategy in 2018
With just a few improvements, your social media profiles could become the crown jewel of your digital marketing strategy in 2018. By switching up your approach and committing to a higher level of quality, you could soon be generating more leads, revenue, and interest...
Hiring a Blog Writer? Here are 6 Mistakes to Watch Out For
Few business owners have both the time and skill with words needed to do their company blog justice. Business blogs need to look polished and represent the brand well, yet learning to write professionally is a trial-and-error process. Considering all these personal...
Why Headlines Matter: How to Keep Your Customers Clicking
In a lot of ways, the headline is the most important part of an article or blog post. Headlines make people click and want to read your piece. They spark action. Having an eye-catching headline on social media can draw tons of comments — many from people reacting off...
5 Reasons Why Your Company Blog May Not be Working
Content marketing and blogging have proven to be effective digital marketing methods. Done right, they can generate leads and convert people to the next stage of your marketing funnel. Yet, plenty of company blogs completely struggle to meet their content marketing...
Crush it in 2018 with the Best Digital Marketing New Year’s Resolutions
After the last echoes of ringing in the New Year subside, everyone reflects on how to make 2018 better through their own actions. If you’re a digital marketer, this time marks the perfect opportunity to set ambitious goals and pledge to cut out bad habits. To help...
5 Hard Truths You Don’t Want to Hear About Digital Marketing
We hope you’re sitting down, because we have some hard truths about digital marketing that you may not want to hear. Actually, we have five important things to say, and they’re all going to be bitter pills to swallow. But facing these digital marketing hard truths is...
One Habit That Will Immediately Improve Your Online Reputation
Millions of business owners all over the world struggle when it comes to generating a positive image of their company online. Despite their best efforts, they just can’t seem to get momentum behind people expressing positive sentiment. But one simple strategy can...
12 Social Media Tools Your Business Can’t Live Without
Running social media marketing becomes infinitely easier when you find the right tech tools to do most of the work for you. There are countless platforms out there designed to help you save time while adding more power and control. We sifted through the absolute best...
8 Secrets of Social Media Marketing That Everyone Misses
Social media marketing sounds simple enough to many newbie business owners, but they need to recognize the difference between personal social media use and professional use. Think about it like this: if you make a good pot of coffee to serve your family, then that’s...