Google is responsible for billions of internet searches each day. This includes well over 85 percent of the search engine market share. The ultimate goal of a marketer is to find their brand high in Google’s ranking. Without knowing the factors that Google...
Attention content creators: Google reads everything you write! Well, they don’t “read” in the literal sense. Their algorithms are now sophisticated enough to pick up on unnatural language and poor formatting. Both of these send strong negative signals that hurt...