Much like the rest of them, LinkedIn is a social media network, but its core purpose is fundamentally different from that of something like Facebook or TikTok. LinkedIn started as a way for professionals to connect with each other. Since its acquisition by Microsoft,...
After spending so much time and effort crafting a perfect blog post, you may be ready to call it a day. But if you don’t make an effort to reach new audiences on other platforms, you’ll limit your reach and your ability to gain traffic to your blog. By posting your...
As LinkedIn’s popularity grows, so too should your desire to reach as many people as possible through this avenue. LinkedIn is really a different animal from other social media sites because you’re working exclusively with other business professionals. That also makes...
LinkedIn is a fantastic resource if you use it well. With only a bit of work, you can gain maximum leverage from your LinkedIn account. Update your profile to match any info about you on your company website. Consistency is key. Join groups related to your peers, your...
